If you’re not making sales, you’re not running a business. Most entrepreneurs get stuck in trying to iron out their logo, tweak their website UI, write perfect copies, they spend countless hours picking the right Instagram post template.
They do everything except the most important thing: selling.
Don’t overthink it, start selling immediately. If it sounds like a mighty task and you’re scared, that’s the more reason you should start right away because the more you delay, the harder it becomes. Today, you’ll find the exact strategy you need to make just one sale today. Its the TOM strategy.
T- Traffic
O - Offer
M - Market
Let's break it down real quick.
T stands for Traffic and it means you need to be able to pull more people to your business. The way to do that is to talk to more people about your business; your friends, colleagues and even those outside your immediate network.
O stands for offer. Create a compelling and very attractive offer; something that stands out and beats your competitor hands-down. People love discounts and free gifts. Take advantage of it.
M stands for market. Go where your market is. Mingle with people who love what you are selling. Locate your crowd and stay with them. Find niche communities online where people discuss things relating to the products you sell or the services you offer, contribute meaningfully and get properly positioned for sales.
You can take this framework, implement it in any business across various industries and get results. I trust you found this helpful. See you soon!
